As a culminating capstone project for this course, you will write a paper outlining and supporting (using relevant citations) a recruitment plan for your very own church, “The Church of the Greater Prophet” (your motto: the minions do all the work, I get all the profit). Write an action plan for your endeavor. Describe campaigns, strategies, and tactics to recruit people into the church, to keep them in the church, to make them committed to the church, and to induce them to donate to the church. Make sure you explicitly describe the theories and research findings that form the basis for the campaigns, strategies, and tactics you develop.
How long should responses be? As long as they need to be. “Good” is more important than “long.” However, responses typically are between 10-15 double-spaced pages (papers exceeding 25 pages are probably too long) and use Times New Roman 12-point font. Adherence to APA (7th edition) style is required.
What do I write? Answer the questions and follow the directions in the prompt. Make sure you rely on motivation theory and empirical research to build your case on why your methods should effectively meet the goals of The Church of the Greater Prophet. As this is a capstone project for a capstone course, I encourage you to incorporate information learned from other sources and in other courses you have taken as an undergraduate. The more information from this and other courses you have taken that you work into this paper, the better your grade.
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